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Lynx Conducts Experiment With Rossboomsocks And Other Streamers To See If Wearing Deodorant Helps You Win In League Of Legends Finds That Wearing Deodorant Doesn t Help You Win In League Of Legends

screenshot of Lynx conducts experiment with RossBoomsocks and other streamers to see if wearing deodorant helps you win in League of Legends, finds that wearing deodorant doesn’t help you win in League of Legends

Well-known deodorant brand Lynx is running a new piece of marketing targeting gamers.

In an experiment titled ‘The Lynx 0.1% Effect’, with the slogan ‘the better you smell, the better you play’, Lynx has enlisted the services of four streamers to take part in a test ‘monitoring game stats and body performance’.

These include UK streamer RossBoomsocks, Mexico’s RobertoCein, Canadian streamer xChocoBars and German influencer LPGjustJohnny, who were all sent a pack by Lynx containing fragrances and gadgets.

Continue reading Lynx conducts experiment with RossBoomsocks and other streamers to see if wearing deodorant helps you win in League of Legends, finds that wearing deodorant doesn’t help you win in League of Legends

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